Optimus Bank, a rapidly growing digital-focused financial institution, is inviting applications for the Marketing Associate position based in Lagos. Designed for dynamic, self-driven professionals, this role is ideal for recent graduates or early-career talents who want to jumpstart their journey in the banking industry.
Key Responsibilities
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Conducting market research to identify new opportunities and monitor competitors.
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Preparing advertising materials, such as brochures, newsletters, and coordinating with design and content teams.
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Managing administrative tasks to ensure the marketing department operates seamlessly.
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Tracking marketing metrics and campaign performance; creating insightful conversion and forecasting reports.
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Gathering and analyzing customer behavior data (web traffic, conversion rates).
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Organizing promotional events and supporting sales through lead generation.
Required Qualifications & Skills
Ideal candidates typically possess:
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A B.Sc or HND (Second Class Lower / Lower Credit or above), preferably in Marketing, Business, or a related field.
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Age not exceeding 27–28 years.
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Familiarity with Microsoft Office Suite, web analytics, and basic data interpretation.
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Strong written and verbal communication, attention to detail, integrity, and teamwork skills.
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Banking knowledge or experience is a bonus, but fresh graduates who are quick learners are welcome to apply.
Salary & Benefits
Marketing Associates at Optimus Bank in Lagos are typically offered a monthly salary between ₦55,000 – ₦70,000. While specifics like healthcare or pension aren’t detailed, candidates should inquire during the interview process.
Insider Tips: How to Stand Out
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Tailor Your CV and Cover Letter: Highlight relevant marketing projects, such as campaign planning, market analysis, event coordination, or digital marketing.
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Showcase Technical Skills: Emphasize your ability to use Excel, digital analytics (e.g., Google Analytics), and any SEO/SEM exposure.
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Demonstrate Proactive Drive: Include instances where you independently researched market trends, liaised with designers/content creators, or supported sales efforts.
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Highlight Soft Skills: Strong communication, keen attention to detail, and integrity are essential. Use real-world examples from internships, volunteer work, or academic projects.
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Be Ready for Task-Based Assessments: You might be asked to analyze sample data, develop a small marketing strategy, or design basic campaign assets.
How to Apply
To apply now:
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Visit the Optimus Bank careers page or trusted job portals.
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Prepare a compelling cover letter, CV, and optionally include a portfolio (e.g., campaign samples, data reports).
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Submit your application via the official link or portal provided.
Final Thoughts
The Marketing Associate position at Optimus Bank offers a fantastic opportunity for young professionals looking to develop a strong foundation in holistic marketing, spanning research, digital campaigns, consumer insights, and event management, within a forward-thinking, digital banking environment.
By crafting a clear, tailored application and showcasing both your digital aptitude and interpersonal strengths, you position yourself as a standout candidate.